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Recommendations engine DirectedEdge opens up to developers

77 points| drm237 | 16 years ago |venturebeat.com | reply

32 comments

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[+] jacquesm|16 years ago|reply
Really nice to seem directed edge is 'language agnostic' and has provided a lot of pre-cooked interfaces for their API. PHP, Ruby, Python and Java ready to go.

It wouldn't be a big deal for people competent enough to use the API in the first place to cook something up but it will definitely help speed up adoption and cut down on debugging time.

[+] aditya|16 years ago|reply
You should ask wheels about how much of a pain it was to write all the language bindings ;-)

Agree that it is a great idea to release language bindings for an API.

The big question in my mind is what else can you do to increase API adoption? One of the biggest advantages that twitter had was their massive developer and API support and I haven't seen anything that talks to how would you go about increasing developer adoption? Make something people want for sure, but make something developers want is perhaps a smaller subset of that axiom?

[+] paraschopra|16 years ago|reply
It is definitely a big deal to write scalable, fast and a good recommendation engine. Item level collaborative filtering is easy to write - but anything beyond that will require significant effort.
[+] wheels|16 years ago|reply
Just for clarification, we've of course been open to developers in the past, what's new here is that we've created a free developer's plan:

http://www.directededge.com/signup-developer.html

And of course all of the stuff about Shopify integration, which we're really excited about:

http://apps.shopify.com/shopify_applications/e7d74dd9b5d86c9...

More on that here (which I just posted separately, since that's mostly a separate story):

http://blog.directededge.com/2010/01/06/directed-edge-shopif...

[+] dualogy|16 years ago|reply
Really awesome stuff and I can't wait to start playing with it. Minor tiny bug report for that second link. Maybe it's just my Safari but where it says:

"Price $9.00 USD per month* Website Directed Edge ExpressRex"

-- the link is broken, it starts with http:// 3x before the domain name.

[+] jacquesm|16 years ago|reply
There is no such thing as 'bad publicity', even when they're not 100% on the ball it's great that they are writing about you.
[+] danielharan|16 years ago|reply
To signup for the Shopify app, it would cost minimum $9/mo for the app + $9/mo for the DirectedEdge account?
[+] ggchappell|16 years ago|reply
What I'd like to see is sites like HN using tools like this. So that rather than see some kind of popular consensus about what makes a "good" posting, I see (or have the option of seeing) the kind of thing that I want to see.

EDIT: And if done right, it could render questions like this one irrelevant: http://news.ycombinator.com/item?id=1035206

[+] zitterbewegung|16 years ago|reply
I was thinking of making a clone of hn to do this it wouldn't be that difficult. Possibly a patch to hn.
[+] vaksel|16 years ago|reply
I think you guys should have links to some of your customers on your sales page, so that new customers can see how this actually works on other sites(without having to visualize how they'd implement it on their own site)

Something like "________ is using DirectedEdge to recommend _____, "after installing DirectedEdge our sales went up 15%!!!omgWTFBBQ!" - CEO of ______

[+] tdoggette|16 years ago|reply
I have an idea that I've been planning. It's got a lot of little pieces, and one by one, I've discovered that someone else is already making them. It's pretty great living in the future.
[+] abossy|16 years ago|reply
Congrats guys! Very cool!

I'd like to sign up for a trial, but I have to provide my credit card information first. That's awfully annoying. Is there any chance of removing that requirement?

[+] momoro|16 years ago|reply
Who owns data that companies expose to directededge?
[+] momoro|16 years ago|reply
On second thought, this may be a non-issue, since a huge dataset that is just product0-29389283923 and customer0-29389238923 is probably not that useful without product names.
[+] modoc|16 years ago|reply
Awesome news! Congrats Scott!