[ftwynn]

My academic wife's impression of the idea is that while eliminating bad heuristics can be good, there are also good heuristics that come with name recognition.

In particular, it's often difficult in social science to know if the research methods were really done correctly. More prestigious authors tend to be more rigorous than unknown authors.

So the point of eliminating as many bad heuristics as possible (regardless of how feasible it actually is) might throw out a size-able chunk of the baby with the bathwater.