[joris]

Ok, the logo's definitely quite a deviation from the super-"friendly" previous version. It feels a lot more "corporate" to me. I really liked the friendly feel of the previous logo, but it does tell me something interesting...

The fact that it looks more "corporate"/"professional", may indicate that Canonical is going to pursue corporate deploys more aggressively than before. They're still not making a profit as a company. If we want Ubuntu to continue its prosper for a long time, it's good to keep having Canonical as its backer.

Of course you can argue whether making a logo more "corporate" will help in selling it as a "serious" product, but that's not the point here. If Canonical feels this will help them, it will.