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typeiierror | 9 years ago

Sometimes I wonder that when we shower criticism on Facebook about privacy concerns, we're missing the forest for the trees. The bigger issue I see is the sheer amount of eyeballs trained exclusively to Facebook's content.

What does it mean for society when Facebook can demote a challenging but important article (say, of war reporting) in your newsfeed so it can promote your friend's Wedding photos, because an algorithm says that challenging articles cause people to leave FB, reducing page views and ad revenue?

discuss

order

Torgo|9 years ago

It's a man-in-the-middle attack on culture.

ChuckMcM|9 years ago

Media has always been that. Why, during a military coup, is the first thing that is attacked are the TV stations? Control the message, control the culture.

It is fascinating to see the Internet (and in this case Facebook) displacing the multi-billion(trillion?) media estate. I remember the dot.com bubble where the media claimed that statements that the Internet would make them obsolete was crap. 20 years ahead of its time I guess.

The policy question is similar to the phone system one, is it in the people's best interest that their be a standard phone system? And if so, can you regulate it sufficiently to avoid abuses? Those were the questions surrounding the original Bell network in the US. What does a monopoly look like in the Internet world, and do we, can we, regulate it? Pretty important questions.

dredmorbius|9 years ago

Which turns out be the general argument against centralised authority. Autocratic rule, monopoly power, monoculture agriculture, etc. You've only got one system, one set of preferences, one set of decision algorithms, often with its own preferences (even if unconscious, though very often not), determining outcomes for all.

Any wealth or power imbalance tends toward this result.

hnbroseph|9 years ago

just like tv, radio and newspapers. perhaps even churches, temples and mosques... though that might be more controversial to say.

munificent|9 years ago

machine-in-the-middle, since most of this is all automated using machine learning.

Each human's window into the larger world is increasingly through a lens controlled by automated software we don't understand.

dragonwriter|9 years ago

> What does it mean for society when Facebook can demote a challenging but important article (say, of war reporting) in your newsfeed so it can promote your friend's Wedding photos

That Facebook is a social networking platform that some people incidentally use to try to relay news of general public concern, not an online public affairs platform with an incidental social networking function?

bunderbunder|9 years ago

There's what a thing was originally designed to be, and then there's what a thing currently is. They aren't always the same thing.

pessimizer|9 years ago

Why would a social networking platform prioritize wedding photos over news? Is the news less "social"? Aren't weddings news? You're begging the question here.

noobermin|9 years ago

If we follow your logic, it seems like a valid response would essentially be a social network disconnected from a company with a profit motive. The closest thing we had to that was diaspora[0], although it doesn't seem very successful.

[0] https://joindiaspora.com/

dredmorbius|9 years ago

Previously Usenet. Which died under, ironically, trolls, antipornography drives, and copyright enforcement.

There was the WWW itself, at least for a time, though there are elements which tend toward centralisation, largely discovery, discussion, authentication, and directory.

Tim Berners-Lee and others have recently announce Solid.

https://solid.mit.edu

voidz|9 years ago

In my opinion, the whole idea of social networking is flawed. I don't need a network where people are interconnected ("webbed" together), I just need individual contacts and ephemeral groups. Ok, one can say that this implies that people are connected, and that multiple connections implies network, but the way this works on the Internet just doesn't feel right to me, especially with Facebook and so on. The elements of permanence and interconnectivity are just not done right. But as to how they should be done then, I haven't a clue.

openasocket|9 years ago

> What does it mean for society when Facebook can demote a challenging but important article (say, of war reporting) in your newsfeed

I think it means absolutely nothing. I use Facebook so I can see how my friends are doing, not to find news articles to read (unless it's an article my friend just shared, and even then only maybe). I don't think many people use facebook to get their news and nowhere else.

Swizec|9 years ago

> I don't think many people use facebook to get their news and nowhere else.

And yet enough people do that it's a real and recognized problem to the point that HN discusses it every couple of weeks. HN in itself being a similar echo chamber.

People get news from what they look at. There's no such thing as "news". It's all eyeball based. The source with the most eyeballs is considered The News.

MaxfordAndSons|9 years ago

> I don't think many people use facebook to get their news and nowhere else.

Actually, nearly 50% of American adults use facebook as a news source [0]. Not that this means they don't have other sources, but it seems very likely that increased consumption of news via facebook is cutting into consumption from other sources. Anecdotally I've noticed that trend in my own news consumption, to my chagrin.

[0] http://www.niemanlab.org/2016/05/pew-report-44-percent-of-u-...

Johnny_Brahms|9 years ago

My biggest gripe with facebook is that we have given them, a company that earns money by knowing as much as possible about us, and important role in deciding how we interact with society and the people around us.

I believe you have to be a special kind of crazy not to acknowledge that as a problem. Or, considering their big user base, a very general kind of crazy.

SCdF|9 years ago

> I don't think many people use facebook to get their news and nowhere else.

Anecdotally I'd agree with you, but apparently statistically most facebook users are trending that way, so it's a genuine concern.

inputcoffee|9 years ago

Thank goodness I am too sophisticated to rely Facebook for my news.

I get all my news from Twitter.

schoen|9 years ago

> What does it mean for society when Facebook can demote a challenging but important article (say, of war reporting) in your newsfeed so it can promote your friend's Wedding photos, because an algorithm says that challenging articles cause people to leave FB, reducing page views and ad revenue?

Couldn't a newspaper that uses algorithmic metrics (or any kind of metrics or surveying) end up making a similar editorial decision for similar reasons? Journalists have worried about independence of editorial and advertising for somewhat analogous kinds of reason for a long time, and also about whether their news outlets were doing the most important journalism vs. journalism with the greatest mass appeal.

dredmorbius|9 years ago

Newspapers can and do.

When there were two reasonably good newspapers in virtually any city (or 3, or 9, or in some cases 30 or 40), there was a readily available local alternative to the editorial decisions of any one paper, though other factors (political machine, major advertiser, mob) might have similarly restricted what was covered.

But those days are gone -- many cities in the US have only one major daily, and it's often stopped trying. Local radio and television, as well as national broadcasts, are abysmal.

What I'm noticing today, at least in print media, is a staggeringly widespread mediocrity and lack of relevance. Actually, that goes beyond print to broadcast (radio and television), and many mainstream online sources.

The saving grace, at least for now, are competing, largely non-mainstream sources, which carry information that is less likely to be carried. Yes, some sites cater to eyeball-attracting, outrage-inducing bogosities, but others actually contain solid content.

My local paper has had little if any coverage of international trade pacts which treaten to rewrite major elements of laws across multiple countries, but I can find detailed information at, of all places, Buzzfeed. Or The Intercept. Or The Guardian. Or Pro Publica. Or your EFF article -- one of the best explainers I've found, and some colourful infographics to boot (they've been in heavy play, and largely my only content, at Google+, as Google are among the sadly far-too-many tech companies promoting the TPP, TTIP, BITS, and TiSA).

Something is badly wrong with media, though, and globally. It's not a whole lot that's not been warned about for a long, long time -- Eric Blair (George Orwell), Samuel Clemens (Mark Twain), Neal Postman, Jerry Mander, I.F. Stone, and others cautioned about it. Oh, and Walter Lippman and Noam Chomsky. But is it ever getting flagrant.

I'd even be modestly satisfied with algorithmic placements, so long as they were different algorithms, possibly rotated, and with some sortition blended in for random perterbations.

Facebook's a problem, and a large problem, but not the only problem.

PKop|9 years ago

Taking the US as an example, I think the concern is that there is 1 Facebook, vs 50+ state / regional news papers to get competing viewpoints. Yes, many of the sources of news on Facebook are themselves different news websites.

The point here is that this is all being funneled through one filter. And many media / news companies may disappear over time so the issue could become worse.

Number and variety of sources of information is the distinction.

I think your analogy would apply if there were many "Facebooks". But there is only one.

andreasklinger|9 years ago

imo they essentially did those algorithms. tabloids are the outcome

ksk|9 years ago

>because an algorithm says that challenging articles cause people to leave FB, reducing page views and ad revenue?

I don't quite get how that is any different from a TV news station or a newspaper coming to the same conclusion?

marcosdumay|9 years ago

While is stays an algorithm optimizing for usage, I'm not concerned.

The moment is squires extra optimizing targets, that's a problem. What is more troubling is that we can't even know when that changes (if it didn't already).

madcowherd|9 years ago

do people use social media as their sole news source? why is a newspaper my friend?

vkou|9 years ago

Many people use it as a gatekeeper of news - they read what gets shared.

m1sta_|9 years ago

Gmail has similar power through its automatic filtering.

m1sta_|9 years ago

[deleted]

aaron695|9 years ago

> What does it mean for society when Facebook can demote a challenging but important article (say, of war reporting) in your newsfeed so it can promote your friend's Wedding photos

You'll be a hell of a lot healthier since the war photo is pointless(Exactly what's the point of reseeing the photo... to remind you war is bad?) but your friends count.

vidarh|9 years ago

You are assuming people will "resee" it. But people need to have seen it for the first time somewhere in order for that to happen. A lot of people don't know this picture, or have idea what impact it has, and if Facebooks censorship remains unchallenged, a lot of important pictures will remain unseen by a growing proportion of people.

This specific people may escape that fate, as it's important enough to be in history books - I believe I first saw it in primary school - but handing Facebook the power to hide important parts of history from a huge proportion of people is dangerous.

tdkl|9 years ago

> since the war photo is pointless

Those war photos are supposed to be reminders for future decisions.

Based on continuous USA policy to export war to foster weapon economy, not much has changed though.