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superuser2 | 9 years ago
Having your product out in the world with a brand name on it is a form of advertising, and it works really well because people don't recognize it as such.
Some people do recognize it, which is why they'll do stuff like de-badge their cars, to avoid being an agent of the "my friend has one" or "I saw one" form of advertising. My grandparents found this terrifyingly insidious and tried to be cognizant of and reject it whenever possible. Now we all wear logos without a second thought.
>3) I was at the store a while back, browsing around (of my own volition), and learned about them
Manufacturers jockey with retailers for prominent shelf space (or shelf space at all) as part of their advertising efforts.
Similarly, a storefront with signage in a heavily (foot) trafficked area is one of the most expensive (per impression) ad placements that money can buy.
dwaltrip|9 years ago
I didn't say the product had a branded logo on it. Many products do these days, but not all.
It's not hard to imagine a world where logos aren't everywhere. Even today, I don't buy clothing with prominent logos.
You are completely missing my broader point here. Advertising is a small, superficial part of culture. People have participated in culture for thousands of years, acquiring items and ways of doing things. They don't need advertising to do this.