I might be missing the point, but a lot of the responses sound emotion driven, with the overwhelming emotion being the fear of change. So, it seems patronizing to attribute any sort pro/con formalism. Basically, Trump has a lot of fear driven rhetoric, and if you heard one of your fears, then regardless of the validity, you felt that someone was taking your side.
trobertson|9 years ago
I got a different fear out of it. They are afraid that their current circumstances are going to be permanent. The majority of Trump voters have awful circumstances. Many regions within the USA are effectively third world. People don't have drinkable water. People don't have internet, or even phones. People don't have transportation. People live on oxy (an addictive opioid), because that's all they have.
Hillary promised them more of the same, and that terrified them.