top | item 13783614 How to Sell Anything: Aristotle and the Ancient Art of Persuasion 30 points| DiabloD3 | 9 years ago |betterhumans.coach.me 5 comments order hn newest [+] [-] kruhft|9 years ago|reply Too bad his example was crap. Using Aristotle to point out seedy sales tactics is fine, but at least give a counter example to the sales course spam. [+] [-] dano|9 years ago|reply Check out the classic Influence: The Psychology of Persuasionhttps://www.amazon.com/Influence-Psychology-Persuasion-Rober... [+] [-] billhathaway|9 years ago|reply That book is excellent, love the combination of research and anecdotes. [+] [-] vorotato|9 years ago|reply Article is just about Ethos/Pathos/logos, aka shit you learned in highschool english. [+] [-] schmidty|9 years ago|reply I prefer:Find the individuals profit motive and appeal to it.
[+] [-] kruhft|9 years ago|reply Too bad his example was crap. Using Aristotle to point out seedy sales tactics is fine, but at least give a counter example to the sales course spam.
[+] [-] dano|9 years ago|reply Check out the classic Influence: The Psychology of Persuasionhttps://www.amazon.com/Influence-Psychology-Persuasion-Rober... [+] [-] billhathaway|9 years ago|reply That book is excellent, love the combination of research and anecdotes.
[+] [-] billhathaway|9 years ago|reply That book is excellent, love the combination of research and anecdotes.
[+] [-] vorotato|9 years ago|reply Article is just about Ethos/Pathos/logos, aka shit you learned in highschool english.
[+] [-] kruhft|9 years ago|reply
[+] [-] dano|9 years ago|reply
https://www.amazon.com/Influence-Psychology-Persuasion-Rober...
[+] [-] billhathaway|9 years ago|reply
[+] [-] vorotato|9 years ago|reply
[+] [-] schmidty|9 years ago|reply
Find the individuals profit motive and appeal to it.