[cgrusden]

After reading the comments, no one asked about "which"SaaS business model. Yes it is extremely possible to bootstrap a SaaS business alone depending on which model. Example: help a reporter out that peter shankman grew into a Monster of a SaaS business.

Another example? GroupOn. Was a email newsletter first.

I've seen a group of guys go sign up for Wordpress and were generating $2,000/month themselves for a kickstarter-like concept by using plugins. Not all SaaS businesses require a programmer, especially these days.

Will certain models require a programmer at some point? Maybe. Maybe someone just wants to build 10 SaaS newsletter sites that all generate $1,000/month each... $10kMRR in total with no need to hire a programmer.