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Help, my iPhone app made it into the New York Times, what now?

7 points| c1sc0 | 15 years ago |nytimes.com

So I have this app that has been steadily bringing in a tiny amount of passive income & then suddenly today I saw a huge spike in sales. I googled around a bit & it seems my app has made it into the paid Top 100 & the NYT has mentioned it.

My dilemma: this attention comes at a pretty bad time, because I'm working on a new venture & I really need to focus on that one.

Should I focus on the new venture & let this spike die out? Or should I try to use this spike in media attention now, & if so: how? I'm torn between long-term focus & short-term profit.

21 comments

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[+] jimfl|15 years ago|reply
3. ...

4. PROPHET

What issue to you see arising from this exposure?

[+] bdlang|15 years ago|reply
I assume you meant "profit". "Prophet" is probably not the way the OP intends to go, what with the atheism and all.
[+] KirinDave|15 years ago|reply
Congratulations on your newfound fame. But I can't help but notice something startling in the article.

Do people really still use the anthropic principle as a real argument? That's so silly it's almost sad. It's the logical equivalent of a double-ended knife; any non-trivial universe or solar system or planet is discarded by that misguided notion.

[+] petervandijck|15 years ago|reply
- you probably won't get so much visits from it

- promote the story to bloggers/other press who may want to do a similar story on it. Offer them your own phone nr. and phone nr.s of other developers of these apps, make it easy for them.

- keep an eye on your stats, if you don't have real-time stats, install them for a week or so.

- make sure the site is up.

- perhaps add a message to your site "welcome nyt readers" trying to convert them

[+] c1sc0|15 years ago|reply
Any suggestions for a good real-time stats package?
[+] phil|15 years ago|reply
Congratulations!

1 Put "as featured in the New York Times!" with the best quote about you from the article at the top of your app store description.

2 Consider temporarily dropping your price and trying to convert more of the people that check out your app after reading the article.