Golly! Who would have thought it was a bad idea to shape your business model exclusively around facebook’s news feed algorithm without any contractual relationship with them?!
Seriously, I won’t shed a single tear for these “”””publishers””””.
There's a meaningful difference between journalists and advertisers. I know it's fashionable to bash "the media" but I wouldn't want to live in a world without journalism. Advertising I could take or leave.
It's only bad for media companies who use pretty awful tactics to get eyeballs.
The trick is really to stop worrying about clicks to your site and focus on good content that people will engage with (share, comment, like, whatever). If it's good content people respond well to it and will seek out your brand.
You see the same thing with the savvy companies on Instagram/Snapchat/etc
It's only bad if you're essentially a click-bait factory.
tzahola|8 years ago
Seriously, I won’t shed a single tear for these “”””publishers””””.
username223|8 years ago
NetOpWibby|8 years ago
george3383|8 years ago
untog|8 years ago
roywiggins|8 years ago
abritinthebay|8 years ago
The trick is really to stop worrying about clicks to your site and focus on good content that people will engage with (share, comment, like, whatever). If it's good content people respond well to it and will seek out your brand.
You see the same thing with the savvy companies on Instagram/Snapchat/etc
It's only bad if you're essentially a click-bait factory.
scottmf|8 years ago
taurath|8 years ago