Nothing baffling about it - things leaked a lot when Steve Jobs was around. We all knew about the iPad before it was announced, we all knew they were making a phone, etails would leak about new MacBook Pros, etc. etc.
What we do see now that's different than it was 10 years ago are supply chain leaks. Apple has to have such a long ramp to manufacture it's first week worth of iPhones, that it's inevitable that some of the 10s of thousands of people in the supply chain will leak. Often for money, given the culture and pay scales in China...
I think there are difference. The leaks wasn't as detailed in SJ era, he will be pissed if things not go his way. Supply Chain were doing a lot more to cover up.
These days Tim takes a much more relax approach, comparatively speaking. You have employees that doesn't even know what you should or should not talk about. ( The Person responsible for NFC ).
Steve's era employees used to joke about Information leaking from the higher up management, which was true. Nowadays it seems to be going out everywhere.
This assumes it's the same people. I would not know one way or the other, but my gut feeling is that newer employees are more prone to leaking, and Apple is a lot bigger than it was under Jobs.
The idea that the leaks were different during the Jobs era is such nonsense that's purely of the rose-colored glasses variety. The only difference is that now, once the leaks are out, every blog and their mother wants to put their spin and speculation on them to get those glorious clicks.
djrogers|8 years ago
What we do see now that's different than it was 10 years ago are supply chain leaks. Apple has to have such a long ramp to manufacture it's first week worth of iPhones, that it's inevitable that some of the 10s of thousands of people in the supply chain will leak. Often for money, given the culture and pay scales in China...
ksec|7 years ago
These days Tim takes a much more relax approach, comparatively speaking. You have employees that doesn't even know what you should or should not talk about. ( The Person responsible for NFC ).
Steve's era employees used to joke about Information leaking from the higher up management, which was true. Nowadays it seems to be going out everywhere.
microtherion|8 years ago
There were leaks in the Jobs era, and pretty substantial ones too. Here's a notorious case: https://www.cnet.com/news/apple-settles-with-worker-bee/
> why people are leaking now and weren’t before
This assumes it's the same people. I would not know one way or the other, but my gut feeling is that newer employees are more prone to leaking, and Apple is a lot bigger than it was under Jobs.
snowwrestler|8 years ago
dpkonofa|7 years ago