[Chevalier]

...no, they don't. Or at least not in the way that this article suggests.

First, we should divide "dating" into two markets -- one for sex and one for long-term relationships.

In my experience, existing dating apps overwhelmingly cater to the sex market. Even the ones supposedly designed to set up professionals are used by both genders to find quality people for quick flings. There IS massive "inequality" in the sex market -- women overwhelmingly judge men by a Pareto distribution, as evidenced by multiple studies (that I can cite upon request) -- but the fact that the average woman is uninterested in the average man doesn't stir within me a call for equitable distribution of sex partners.

Then there's the long-term relationship market, which I admittedly don't know has been successfully addressed by any app. OKCupid's premise was that it would set up compatible people for long-term relationships, but I think OKC is out of vogue now. This is the void that apps like The League are trying to fill, I guess, though I'm baffled as to their appeal.

For women (or either gender that wants to secure long-term commitment from a high-status, high-income mate), The League sort of makes sense. When you're done with your Tinder carousel and want to move on to a relationship, here's a pool of wealthy, connected men whose bank accounts suit your lifestyle aspirations. That's not a pitch that will inspire lust, but at least it's more palatable than admitting to being a sugar baby.

For men, though... why would you want The League? Even if you're an unattractive guy, making what amounts to a Tinder profile for your bank account is just a terrible idea. If you're attractive enough, you can just have sex via Tinder. If you want to pay for sex, there are existing options. If you want someone to love... apps that brag "half of its active members earn more than $500,000" and its kin are frankly not going to provide that.

- - - - -

This article conflates two important ideas without really addressing either. There IS a very real, accelerating trend of what's called "assortive mating," where highly intelligent people move out of Nowhere, Kentucky to major cities where they meet spouses in line with their intelligence and success. These successful couples have more successful children, who then mate with other successful children, and so on. The less successful people are left behind, mate with other less successful people, and have less successful children who mate with other left behind children. This brain drain is both international and intranational.

Then you have the question of mating strategies, particularly the (traditionally female) interest in securing long-term commitment. The recent book "Date-onomics" did a decent job describing the massive demographic challenge facing educated women in this market -- educated women overwhelmingly desire more successful men, but men generally don't care about their mates' education or status. In fact, as men prefer to date younger women, aging women face the twin challenges of narrowing interest and increasing competition (due to population growth or cultural differentials like age gaps). The League and its kind deserve some respect for nakedly addressing these mating strategies -- men offer up their status and wealth, and women presumably only need to be young and attractive.

Dating apps probably DO accelerate assortive mating. Women are particularly sensitive toward status in men, especially educational attainment. (At least in the long-term relationship market, not necessarily in the sex market.) So ideas like The League and its competitors aren't necessarily a bad idea -- if you can market it as "OKCupid for successful people" rather than "Saudi prince seeking Instagram model." As far as I can tell though, anyone mature enough to want a long-term relationship is not in the douchey Vegas-ish market that The League is targeting. Anyone tasteless enough to want The League is probably more interested in its clique than its offerings. And that leaves wide open the potential market of "successful professionals who desire other successful professionals for long-term commitment without having to sort through the proletariat."