I think the hate comes from the frequent changes to the way the program works. Customers feel like it's a bait and switch, even if it's because their model hasn't been sustainable.
It is a bait and switch. You can't just tell customers "you should have known that this deal was too good to be sustainable". It's your job as a business to figure out if you can afford to deliver what you are selling before you sell it, not afterwards.
TheCoelacanth|7 years ago