[IB885588]

I love quality private labels. One more is good news. Competition keeps price low and quality higher. I buy a lot of Kirkland stuff at Costco, some Great Value stuff at Walmart, and increasingly more AmazonBasics stuff on Amazon.

My rule of thumb tends to be: Always try the cheaper private label at first, and only if it's not good enough do I move on to branded stuff. With most things, the private label stuff is just as good.