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Apple’s reinvented Mac Pro will shred your workflow

46 points| jbegley | 6 years ago |techcrunch.com

49 comments

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[+] amarshall|6 years ago|reply
The price saddens me. The $6K base is twice the base of the 2013 Mac Pro when it was released. Some quick spec-ing for a somewhat-equivalent DIY build gives somewhere around $3K.

I hope at least that the SSDs are standard M.2, but looking at the pictures I’m not sure they are.

[+] NikkiA|6 years ago|reply
They're behind the T2 chip, it'll be bare flash not M.2
[+] tracker1|6 years ago|reply
The pricing on this is more insane than Mac ever has been... Holding out for a Zen 2 16-core or Threadripper myself, and will almost certainly be jumping to Linux for good this time around.
[+] effie|6 years ago|reply
Wow, Apple with its customer base is ripe for some disruption. One can get the same performance as the cheapest version of this product for $1000, instead of $6000 (except for the afterburner card, whose benefit is not so cleat to me now). I have a hard time believing that Apple ecosystem and its applications are so good to audio/video creators that they pay 6x as much as the value of the hardware. It seems to me those buyers are actually paying for the design and for the status symbol, like people pay for suits or expensive watches. Not because they need this machine and its ecosystem for production.
[+] brokenmachine|6 years ago|reply
Apple's customer base seems to be suffering some kind of collective Stockholm Syndrome, they definitely "think different" and bend over and cough when requested.
[+] erikpukinskis|6 years ago|reply
This is like saying you can get the same calories as a high end steak by eating $0.50 worth of table sugar.

Technically true. Yet not a useful substitution for anyone but hummingbirds.

[+] amanaplanacanal|6 years ago|reply
Can I just comment on the title without reading the article? I don't know if shredding my workflow is supposed to be a good thing or a bad thing.
[+] isoskeles|6 years ago|reply
The "joke", which is part of the headline but not in the submission, is that the new Mac Pro resembles a cheese grater, hence the shredding.
[+] Simulacra|6 years ago|reply
OMG An Apple product has finally made me feel excited! It's going to be pricey but I've dreamed up this for some time.

If it's truly repair and upgrade friendly, this would definitely be something that will pull me back to the Apple world, after leaving in disappointment around the touch bar.

[+] effie|6 years ago|reply
I do not understand this positive excitement. The market price for the performance they offer is a fraction of what they ask. Why not build your Xeon system for fraction of the price? Or buy workstation from small builders, more expensive, but hassle-free and still fraction of the cost.
[+] hooloovoo_zoo|6 years ago|reply
Is there still a market for these very expensive workstations when you can get much more compute from the cloud?
[+] blurbleblurble|6 years ago|reply
My question would be: is there still a market for these very expensive workstations when you can get much more by building the machine yourself?

Yes, because a lot of media people are scared away from the thought of putting together their own machine (and a lot of them also depend on Mac OS)

[+] aaronarduino|6 years ago|reply
In industries where latency matters, there absolutely is a market.
[+] oflannabhra|6 years ago|reply
Yes, many media workflows. No one rents cloud servers to edit 8k video.
[+] pjmlp|6 years ago|reply
You mean placing critical data in someone's else computer?

No, many businesses are a bit more clever than that.

[+] Kye|6 years ago|reply
How am I going to run 1000 Serum instances live in the cloud? Latency is killer.
[+] boromi|6 years ago|reply
I love the design, too bad they don't just sell the case so I could DIY a proper PC that's half the cost with the same specs ...
[+] minikites|6 years ago|reply
Why did this take more than two years to design and produce?
[+] chihuahua|6 years ago|reply
Finding the perfect placement for the 3.5mm audio jack took most of the time. The rest was easy.
[+] tlholaday|6 years ago|reply
> Why did this take more than two years to design and produce?

Measure twice, cut once.

[+] threeseed|6 years ago|reply
It wasn't just the computer but the display and Afterburner card.
[+] noir_lord|6 years ago|reply
They pulled off their best hardware engineers to work on laptop keyboards.
[+] Kye|6 years ago|reply
Is it dishwasher safe?

Kidding! I'd buy it if I could afford to pay for style over optimizing for cost:power.

[+] threeseed|6 years ago|reply
You would find it pretty hard to spec a similar machine for similar cost.

And then you would still have to find an alternative to the Afterburner card.

[+] jseliger|6 years ago|reply
A lot of my workflow is in Word and Textmate, so a lot of different Macs will "shred" my workflow.
[+] freehunter|6 years ago|reply
Any time Apple announces a Macbook, there are hundreds of comments saying how they've abandoned the true professionals by only supporting quad-core processors and 16GB of RAM and expansion only through USB-C. Then they announce a machine that has 1.4kW of power and 28 cores and 1.5TB of RAM and we see comments from people complaining that they don't need that much power and any machine will work for them.