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bliblah | 6 years ago
Because the companies themselves have admitted to marketing towards this demographic. [1]
The market was wildly unregulated and it was printing free money for these companies to target kids and sell these pods in retail stores. Heck I even remember going to a gamestop and seeing video game style vape pods.
I'm not going to comment on the ban itself, but I think it is reasonable to assume that these companies have very big incentives to target minors and create brand loyalty early on since regulations can be quite murky regarding e-cigarettes.
[1]https://www.forbes.com/sites/kathleenchaykowski/2018/11/16/t...
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