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settyness | 6 years ago

This is what I thought was the case since the "Adpolcalypse". I made the point to my colleagues that what YouTube wanted was slightly predatory in nature. Kids have no spending power, why are we catering to them on that platform? Why can't an adult, who has spending power, watch edgy content if they want to? Kids are exploited while adults are being treated like children.

Then there was the instance, a sort of another soft "Adpocalypse" where all these videos featuring children had creepy comments. This caused a culling of comments on certain videos, but it was ultimately a situation YouTube had fostered.

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FussyZeus|6 years ago

This is a fundamental flaw of advertising. As advertising has increased over my lifetime, I've become so inured to it that I literally no longer register things as advertisements. I just see straight through them. They're everywhere now; ads are shown on McDonalds' menus. Ads are on gas pumps while I'm filling. Ads are placed on seemingly every electronic or physical surface in a desperate arms race for my attention and the more they try, the more my brain just blocks the shit out.

It's just a never ending deluge of spam and bullshit in my brain and it's been there for so long and has increased to such a ludicrous degree as I actually now LAUGH when I see an ad shoved into a new place.

Like, I do not understand why anybody is spending money on advertising. You could be advertising the most amazing product in the history of the world and you would be simply drowned in spam, and no one would ever see it or care.

And to bring this rant back to topic, of course kids are the only ones left. They haven't had their minds assaulted with predatory conniving language for decades yet. They're the only ones who still look at ads as anything other than spam email but in whatever format it's in. But don't worry; at the breakneck pace advertisers are set into now, they'll be getting used to it even sooner, and it will be even LESS effective, until the only people still watching ads are infants crapping their pants. Maybe we can monetize little holograms in diapers and then sell the diapers for 5 cents cheaper. Let's just get to the bottom of this barrel!

EForEndeavour|6 years ago

> As advertising has increased over my lifetime, I've become so inured to it that I literally no longer register things as advertisements. I just see straight through them.

Not only are you very likely affected on a subconscious level by the nonstop avalanche of ads that surround us all, but worse, you have a false sense of security that you're immune to them.

product50|6 years ago

Obviously you are wrong since literally 100s of billions of $$ are being spent on digital advertising and they are driving downstream conversions. Don't generalize your experience.

Advertisers (especially Direct Response) are some of the more analytical folks you'll meet. They won't spend a cent on a channel if they are not making it back in downstream conversions.

adrianN|6 years ago

Children tell their parents what they want to have. They have spending power, it's just that they don't buy things by themselves.

ionforce|6 years ago

> Kids have no spending power

This fact means nothing for as long as one can accumulate ad dollars based on views generated by children.

cwyers|6 years ago

Which lasts until the advertisers figure out that the views are going to toddlers watching creepy videos featuring unlicensed Disney IP and bad Peppa Pig creepypastas, and the party ends.

settyness|6 years ago

Of course it's a naive statement on its own. I mean only to enforce the fact that YouTube's advertising stance is predatory and has been since day one.