[Scott_Helme_]

But, didn't browser vendors do that and that's why the EV indicator is being moved to a less prominent location?..

[nailer]

No, browser vendors have not tested verification markers that are consistent with other platforms. See the top post in this thread.

[Scott_Helme_]

That's not what I asked, that's a straw man.

Browser vendors have tested the efficacy of the current EV indicator, resulting in the current action.

If you feel that testing an alternative indicator consistent with other platforms is a good idea, then perhaps that's where the CAs should start their research.