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crikli | 6 years ago

That is awesome. When did she start the company? What has her growth strategy been and how has she acquired new clients?

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throwaway_29575|6 years ago

She's been running it for about 12 years, basically not long after the kids started at school. Growth has been organic, probably around 20% year on year at a guess.

For a long time new clients were mostly Google Ads/Remarketing, word-of-mouth and customer referrals and a few ongoing relationships with sales executives in traditional media like TV, radio, etc. Over time organic SEO has come into it as her ranking improved.

There's been minimal networking which is always a concern if online stops working. There's just not the time to be out at business chambers, BNIs, etc, look after kids and get work done. It's also a long term commitment.

crikli|6 years ago

I've got a business that my wife and I are launching, as well as a couple of other ventures queued up for 2020. All of them will rely on effective digital marketing. I'd love to visit with your wife, see if there is a fit. My email is chrisrikli at gmail.

bitcoinmoney|6 years ago

What does web/digital marketing do?