[calewis]

This is why big incumbent car companies will lose against people like Tesla. The amount of organisational energy and capital required for a project like this is huge, and it's pay off..? Not so sure.

[akerl_]

This is exactly the kind of project that Elon would announce. Things with high upfront cost, nebulous goals of improving the state of the art for technology, and a gamble on future payoff, are essentially the checklist for Elon Musk projects.

Now, there’s potentially a worthwhile discussion about why Elon has seen more success with these kinds of endeavors than larger incumbents have seen, but it’s exactly an Elon-style project.

[jelliclesfarm]

I was thinking that China will likely make the next announcement to follow this.

And likely complete it before Toyota.

[erikpukinskis]

Can you name a big ambitious investment Tesla has made with a nebulous goal?