[saturnV]

I feel that where all Aldi’s are relatively comparable, for Edeka it seems to depend a lot on the shop. Where I live there are two Edekas within a 3min drive, one is a bit more fancy than the average Aldi, however the other one has 50 different types of quinoa and people that make you sushi on demand. It is a totally different shopping experience.

[biztos]

I recall that my local Edeka, before Edeka got so big, gave a lot of room to the local managers, who were ex-rocker types who were really good at employing local young dudes who probably weren't all that employable elsewhere (and who did a fine job as it turned out).

Enough that I kind of assumed it was a franchise rather than just a chain, until they started buying up all the Kaisers.

So maybe that's part of their strategy, to give the managers more responsibility to differentiate their stores instead of making them all the same?

If so I wonder how they incentivize that.