[huebomont]

Hate to break it to you, but all these "problems" with the logo were exactly the same in the old logo. You got distracted by the ham-fisted layer styles and fooled into thinking that made it good.

The fact that you said "makes the letters pop" would send shivers down any designer's spine.

[atoav]

Having the text as negative space on dark is still perceptually different to having it on a transparent background (which is perceived as negative space). This is enough to make it feel unbalanced.

See here: https://i.imgur.com/uW4TGX2.png

[huebomont]

Purely subjective. I personally see no difference in the balance, and either way, "balanced" doesn't mean correct.

[ksec]

Thank You! This is enough to illustrate the problem. It would have been fine if they had kept the black as background colour.