What’s more, the NY Times has a strong business interest in convincing advertisers not to advertise on Facebook. I’m a bit skeptical of anything they publish these days about Facebook, Google, and other companies that could potentially threaten their access to clicks, just given their financial incentives to weaken these companies as much as possible.
rossdavidh|5 years ago
btilly|5 years ago
Journalism 20-30 years ago was mostly funded on a subscription model. In this model they work hard to maintain their reputation, so that people will trust them as an accurate source of news.
Journalism today is mostly funded per click. Which means that the most important thing is a headline that grabs people's attention and causes them to click. The incentive is for the most outrageous and attention grabbing headline possible. With no incentive for being accurate - by the time you realize that the article is junk they've been paid and are looking for another sucker.
If you're interested in a book length exposition of how this change in dynamics has changed the news landscape, I recommend https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulato.... The trends that it discusses have played out for another decade since it was written, but played out along the direction that it described.
_curious_|5 years ago
I've gotten to a point where if my spidey sense is tingling, I won't even click on link or read the content, the time to reward that behavior has passed.
dingdingdang|5 years ago
* https://twitter.com/Project_Veritas/status/12756067933271736...
netcan|5 years ago
I mean, I agree with you. They're vested. Even if it wasn't financial, journalists must have an insider's set of opinions about good & evil in the media industry.
skewart|5 years ago
three_seagrass|5 years ago
How so?
skewart|5 years ago
More broadly though, they have an incentive to weaken companies like Facebook and Google, which are effectively gatekeepers for a lot of traffic to NYT articles. Clicking on an article shared on Facebook, or clicking through to an article in a Google search result are very common ways for people to land on the NYT website. Not only is this traffic valuable to the NYT for ad revenue it's also very valuable for selling subscriptions - people are more likely to subscribe if they have been seeing and reading free articles. I think it's safe to assume the people running the NYT are aware of this dependency on search and social media platforms and are eager to do anything they can to minimize it. I have no idea how much bias, if any, actually creeps into reporting - hopefully it's none! But the business incentives are enough to make me approach any article from almost any media company about Google or FB with a dose of healthy skepticism.