Surely this is a tech investment that can either succeed in its own right or be bought by a major player. How long is it till Facebook will need to start propping its platform with startups to keep improving their tech.
I think that is where the real money lay for Color. The technology behind it doesn't seem like something to stand on its own, rather something that plenty of other companies would really like to get their hands on.
jamesbressi|15 years ago