[docbrown]

They’re incentives were an attempt to change social media with a more refined version of interactions. Of course getting big names on it early on would drive interest. That sort of business behavior was not done in bad faith.

The problem was that it was subscription based. The interactions between its users were thought out and professional. The trade of journalism itself had nothing to do with its failures — people did not have interest in paying for something they could do for free on Twitter.

[duxup]

I was commenting on the journalists incentives, not the site.