You’ve got an idea. Now what?

[kgtm]

This is a great presentation, especially from slide 14 onward. Exactly the kind of practical advice entrepreneurial developers need to move towards a MVP. I wish there was more regarding how to set the stage before launching something (aside greyhat/blackhat techniques), i.e. having some eyeballs waiting for what you might be creating.

[patio11]

Start writing about the topic before you launch. Presumably if you're passionate enough about the space to spend N months slinging code you can at least write a few pages about it. (I need to be better at this.)

[ra]

That's a really great prescriptive presentation. But it's really hard to actually get people to hear about your product.

Adwords are expensive. Does anyone have any ideas to share on getting your URL out there?

[Lost_BiomedE]

It depends on the business, but I have found that finding community forums that have an interest in your niche is a good place for an advert. Email the owner or webmaster and negotiate the rate.

If you are a good fit for the site, the owner and community will love the added benefit. Give a discount and it will be a feature, or value added, benefit to being part of the community, not an annoying advert.

[prawn]

'You've got an idea. Now what?'

Don't have any other ideas and certainly don't let them distract you - that's been my biggest obstacle.

[vipivip]

Execute, seek help...

[alexsherrick]

anyone have a mirror for this?

[benologist]

It's a presentation: http://www.slideshare.net/hnshah/product-ideation-and-custom...

[rkon]

Having 24k Twitter followers isn't much of an indicator when you're following 19k of them... that's the same strategy spammers use.

[ivankirigin]

Or when you'd like to be able to DM them. It would need to be coupled with very active following to be a spammer tactic. Don't assume malice when other explanations suffice.