I've used a bunch of these tools in the past as part of tools like Wordstream and Opteo. While basic, they seemed to work well enough. What would make me use our service which doesn't have the other ad management tools built into it just to do simple ab testing?
sprfrkr|5 years ago
Actually, those are two of the tools we've used in the past and the one we used most recently before starting this project. They work pretty well for a/b testing, but since they have so many other ad account features they need to maintain and update, I think we will be able to offer a better a/b testing platform. Already we can test multiple ad types which the other platforms don't have in place yet. Our ad writer is more advanced also in that you can not only select a previous ad from anywhere in your account as a starting point for a new ad, you can mix and match individual ad elements from elsewhere in your account by selecting ones that have the best performance in other ads.
We hope to get a few more Google Testing options in place, like GDN and RSA (yes, you can test those too), and then expand to Bing, then facebook and twitter ads.