[sfashset]

The quoted text is just a journalist trying to use a cute metaphor.

Anyway, here are two Bay Area journalists who discussed this a few years ago when this topic first came up:

https://twitter.com/SovernNation/status/1067938730940411904

https://twitter.com/natogreen/status/1068204834992480256

[mthoms]

Thanks for that.

I still find it curious that according to the contract, they would have to give the money back if they change the name. At least thats whats being reported.