He who cracks the code of the call center assisted lead gen in the online world will win the day. This is why "influencer" marketing is such a draw. There is NO more attributable conversion statistic than "I talked to THIS person, and had them talk to YOU in order to make a purchase". I've run agent-assisted call center lead gen for education industry and over the past 10 years, nothing has been more profitable or effective. The call center conversion rates subsidized the HUGE losses on pure digital and other ads.
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