[arielm]

I believe so, which is why that % is very small.

I’ve seen quite a few reports from different providers in the last couple of weeks and suspect the _real_ average of opt-ins is considerably higher.

I’m hoping to see some numbers from Apple at WWDC, which I expect would be in the 30-50% opt-in. Why? Because some apps (like Facebook) make it seem like it’s mandatory to opt-in. And I believe that if you opt-in for Facebook you’re more inclined to just hit that same button for every app…

[quenix]

I disagree that Facebook makes it seem mandatory. Receiving their in-app popup yesterday brought me great joy in denying access.

[arielm]

Haha. I totally get that.

But… I don’t think that popup was designed to get the HN folk to opt in but rather those that use Facebook (and Instagram, which has the same language) to communicate actively.

It’s really the pre-prompt I’m referring to here, which, as one of its bullet points for why you should opt in, says it helps keep Facebook free.

That’s a big statement to drop in a tiny bullet point, which makes me feel like they thought about it a lot. Meaning, it’s very targeted.

[theshrike79]

Apple has guidelines on the screens displayed before the opt-in.

I've seen apps fail audit because of the pre-text.

[arielm]

Yes, but a quick look at attprompts.com will show you most apps that use pre-prompts do at least one thing that’s not allowed by the rules.

I Worte about a few, including McDonald’s which uses misleading language and a popular game that shows a fake prompt altogether.

https://appfigures.com/resources/this-week-in-apps/20210430#...