[melq]

>All of that together makes me think the bubble colours are primarily there to gently nudge people into getting their friends and family to buy iPhones.

I don't think anyone can argue with a straight face that the color-coded messages aren't at least partially motivated by creating an in-crowd and out-crowd dichotomy, but its a stretch to say that they are there _primarily_ to get Apple users to bully their friends into switching platforms. Like many others have pointed out, there are a variety of reasons why one would want an obvious distinction between SMS and iMessage messages.

the obvious reasons: - knowing when your communication is encrypted - knowing when your going to incur outrageous fees from your service provider (cheap text messaging is not ubiquitous across the modern world) - knowing who you can communicate with without a cell signal (eg during flights, in remote areas, etc)

but also it serves a useful purpose for less advanced/savvy users to reduce confusion on feature discrepancies. There are a lot of niceties/features in iMessage that modern users might not realize aren't common to SMS messages. The average iMessage user might not be aware that they can't just send a huge video file over SMS, or a PDF, or send messages with the 'effects' Apple offers, or have named group chats that people have the option of joining or leaving, etc.

The 'cool kid' dynamic that the color coding creates is definitely not an accident, but there are obvious benefits to it that aren't nefarious in nature.

[threatofrain]

Adding on, I think in the context of the recent internal emails uncovered during the Epic lawsuit, it's agreeable that there's an ongoing story about Apple's ulterior motives to damage the competition by artificially limiting their outreach to customers on other platforms.

But IMO the solution there wouldn't be to remove the red/blue distinction, which as noted in this thread serves as important security and feature indicator — the solution would be to compel Apple to serve their customers better by not having them caught in the crossfire in their marketplace battles with Android.

I also noted that it would be more accurate for Apple to display a padlock to display the security status of a chat, but that would actually be even more derogatory. It's basically saying "this chat is unsafe."

I really hope Apple at least announces iMessages for the web, and a native client for Android. A lot of households are multi-ecosystem.