top | item 2767461

Founder Stories Volume 01: Slicehost

150 points| davidedicillo | 14 years ago |37signals.com | reply

35 comments

order
[+] sudonim|14 years ago|reply
I can't think of slicehost without thinking of Pickled Onion. This guy's tutorials were the reason I used slicehost. I remember being really thrilled when they added him to the team. Does anyone know where he is now? As a customer and stakeholder in slicehost, I felt let down by the sale to Rackspace.

I'm guessing without watching that these interviews reinforce the 37s mantra that building businesses you want to do for the rest of your life rather than building for the liquidity event is the "right" way to go. I can't help but agree in this case.

[+] kreek|14 years ago|reply
Another Pickled Onion fan. I still have his tutorials saved just in case http://www.usefuljaja.com/ every went away.

Now with Heroku, CloudFoundry, et al it's difficult to remember how hard Rails hosting was back then. The combination of Slicehost, Litespeed, and Pickled Onion's tutorials were a godsend for me. I could finally just build stuff and not worry about infrastructure.

[+] seats|14 years ago|reply
Pickled Onion, aka Paul Tomes is still working at Rackspace, however not directly with slicehost.
[+] programminggeek|14 years ago|reply
I'll second that. Those tutorials were so fantastic it made me a Slicehost/Rackspace customer for sure. Rackspace's documentation was so laughably bad they might as well have not existed.
[+] sabon|14 years ago|reply
I'm still with Slicehost because of Pickled Onion. Only because I know that if I need to do anything with my servers, the articles will definitely help me. Worked every time. And even though there are better and cheaper solutions now, I haven't even thought about moving.
[+] dhh|14 years ago|reply
The proper permalink for this is actually http://37signals.com/founderstories/slicehost. Can someone update the title?
[+] beaumartinez|14 years ago|reply
HN should do a HTTP HEAD on submitted URLs and change them according to redirects.

Edit: Doing an HTTP HEAD on the submitted URL—37signals.com/founderstories/—gave me an HTTP 302 "Found" (with Location 37signals.com/founderstories/slicehost). According to the HTTP spec, with an HTTP 302 you're indicating that "the client SHOULD continue to use the Request-URI for future requests"—strictly, shouldn't this be an HTTP 303 "See Other"—"the new URI is not a substitute reference for the originally requested resource"[1]?

[1] http://tools.ietf.org/html/rfc2616#section-10.3.4

[+] mmastrac|14 years ago|reply
Slicehost was great back then. I remember jumping on the early waiting list to get my first server and how much cheaper it was than anything else at the time. The service was top-notch - I'd jump on IRC if something bad happened and there would always be someone there handing out info.

I'm still on Slicehost for a few servers and it's still good, but it feels like it's frozen in time (which it is AFAICT). Can't blame them for cashing out and they didn't really leave us hanging - things are still running fine.

[+] mmahemoff|14 years ago|reply
Me too, but I don't really mind that it's frozen in time as it "just works". I use Dreamhost too and haven't seen much change there either in that time. Maybe a few more options, but it didn't make much difference to me.

The downside will be if Rackspace proceeds with their plan to move SH accounts over.

[+] rcrowley|14 years ago|reply
I'm the other founder of DevStructure. True story: I met Matt in the Slicehost IRC in 2007.
[+] revorad|14 years ago|reply
What's that other tech interview series by the same name? Oh yeah, VC-backed-swing-for-the-fences TC Founder Stories - http://techcrunch.com/tag/founder-stories/

Total coincidence, I'm sure :-P

[+] ry0ohki|14 years ago|reply
I agree with you, though it seems like there was some decent money and time put into this (the video production seems professional), I can't figure out what 37sigs motivation for this is though. Eventual DVD sales?
[+] jessed|14 years ago|reply
I really enjoyed this. It was very informative and interesting. The production quality was excellent.

It seemed like the guys in the interview tried to talk over each other at times which was annoying, but overall the interview was great.

[+] seats|14 years ago|reply
I'll own up to that. Talking over people is probably one of my worst tendencies, but I think it was a little exaggerated by the editing. It was necessarily to do a bit of chronological editing to get the tangents we covered into a better flow.
[+] rglover|14 years ago|reply
I was not familiar with Slicehost before watching these videos, but I can say their story and philosophy has really changed my outlook on things. Most importantly, the discussion about not being content with sitting around all day post-exit. I love to hear that the drive still exists, even if you've already made it (I'm sure this doesn't apply to everyone but is hopefully common).
[+] ckeck|14 years ago|reply
This was a very powerful story and I'm glad you guys decided to share. It was certainly fun and I enjoyed working with you both. Time to build the next big thing with a lot of lessons learned :)

-Chad

[+] spitfire|14 years ago|reply
The thing I don't quite understand about all these stories 37 signals loves to blag about. What's in it for them? It doesn't seem like a revenue generator for them. Is it just ego? Are they setting up to enter a different market? Sales tactics for rails?

The production quality is excellent however.

[+] dhh|14 years ago|reply
"Sales tactics for Rails" :)? You do know that Rails is free, right?

We want to get stories out there that we don't think are covered well elsewhere. We've been sharing our own story, technique, and tools for more than a decade. This is just a continuation of that.

Build an audience.

[+] petercooper|14 years ago|reply
Is it a revenue generator for Red Bull when they run a flugtag day or sponsor extreme sports? Or for Nike or Adidas to sponsor basketball players? Not directly, but it builds the right image and draws the right audience to the brand. 37signals has enough resources to do this in a different space but on a relatively similar scale.
[+] timjahn|14 years ago|reply
Growing their following.