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Uzo0312 | 4 years ago

These are tremendous questions! Ones we need to continue to think through, but I can share our early thoughts...

1. Content cost: Generally speaking, and assuming capital raises, we will only buy content that our subscription revenues can sustain. And over time, we do intend to raise our price as the service gets better.

2. Product: Yes, the product is far from perfect. We wanted to get in market with content, and iterate on product as we learn. We're largely leveraging third-parties to hold this thing up, but we will make improvements just as any product does. In terms of it being a differentiator, it's just that different, not necessarily defensible. But the way the market sits, we're the only ones interested in doing that. But I get your point, it's not like Netflix has a game-changing technology advantage over all the companies chasing them.

3. Content diversification: We hope to have the most, and best, black content on the planet.

4. Lack of content: Yes, we're very early, and I'm worried about not having enough content. But we will continue to add to it as we grow. We definitely do not plan to stay where we're at, but where we're at does work for our super-niche demo w/in the greater black community at this point.

5. UX/filtering/etc.: Thank you for calling those site issues out. We aim to fix those this weekend!

6. Content sampling: Agreed. We should, and will, make it easier to do that. However, the 7-day free trial mitigates that to some degree. Additionally, people generally don't just land on our site/homepage randomly. They usually have seen a trailer or come through a landing page that features (and describes) a specific show.

7. Just be a curator: Netflix also had the advantage of doing this 10+ years ago, so we can't change that. The truth is that with today's number of options, you have to have content that people can't get elsewhere. Plus, as I've alluded to in the comments, working directly with creators has been a big part of acquiring subscribers for us, and will likely continue to be so.

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ggggtez|4 years ago

> it's not like Netflix has a game-changing technology advantage over all the companies chasing them.

You're kidding right? They have huge technological advantages in the areas of content production. Comments like this are why people are doubting this pitches ability to deliver. It doesn't really sound like you know your competitions strengths.

There is a reason it's the N in FAANG. They are a technology company first.