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stefanheule | 4 years ago

I completely agree, what a nice summary :) I also agree that this is not for everyone, and honestly one thing that's on our mind is making sure we give the users the tools to know what kind of risk they should and should not take on. We are not there yet, but we're hoping to have some very cool modeling tools available that help with this.

But I'm also curious, what other steps could we take to make sure people use this in an appropriate way?

discuss

order

ChicagoBoy11|4 years ago

It seems you are reducing the friction in using a more sophisticated investment vehicle, which is awesome. But I can only imagine that there will be far more friction with "where did my money go?" since there is quite a bit of history/custom that you are fighting with in terms of the checking account. Somehow gracefully setting up a slider-like ability to determine what amount REALLY NEEDS TO BE IN MY ACCOUNT OR ELSE I CANT MAKE RENT and everything else would probably be important; your wonderful value-add could be in the background doing all the necessary operations to match that user preference.

As it stands now, I need to consciously pick a fund, make a transfer, check it, withdraw, etc... But ultimately all I care about is broad definitions of how aggressive my portfolio looks and what I have in what is essentially cash. If you'd just modify all of those transactions into a simple slider for me, the value prop. would be super clear, and I'd also sleep well at night not fretting suddenly having less money than I need.

akerl_|4 years ago

The right approach here is to market it as a brokerage with a game changing UX for deposits / withdrawals / risk modeling, rather than a checking account with a shocking amount of risk.