I think it's too little too late. It's so much more than EV now, it's about FSD, AI, data collection, charging networks, owning mass battery production, automation of manufacturing, remote software updates, the center screen interface, service to the home networks, direct to customer sales infrastructure, solar panels on your home to charge your car, etc... I believe every car company is 10 years late responding and Tesla will destroy them like Apple iPhone destroyed Blackberry, Nokia, etc... If Ford can mass produce the electric F-150 before cybertruck hits, they may stand a chance (#1 selling vehicle in NA), but again, they are behind on so many of the other factors. I think Tesla will do it in a more streamlined way, more profitability and are ultimately heading towards a robo taxi network which isn't even in the competitors' visions.
emkoemko|4 years ago
specialist|4 years ago
Tesla is integrating vertically, like mining lithium. Both as hedge against supply disruptions and to squeeze efficiency.
> ...like Apple iPhone destroyed...
Also copying Apple's monopsony playbook. Tesla bought booked the production of "gigacasting" gear. Just like Apple bought all the CNC machines (for making unibody cases) and miniature harddrives (for iPod) and... So competitors can't emulate, even if they wanted to and had the capital.
bluGill|4 years ago