[CPLNTN]

> All the redisign and rebranding can't cure a good idea that has festered into a bad idea.

I think you are speaking from a soft eng perspective. Most people don't actually care about the product features / reputation. It's a social media and that means that the only thing that matter is that other people are on it.

No service currently has the critical mass of user to outshine the FB group, and i think this will be the case for a long time.