top | item 2966520

Condé Nast Spins Out Reddit, Without Letting Go

63 points| hornokplease | 14 years ago |allthingsd.com | reply

30 comments

order
[+] yalogin|14 years ago|reply
Reddit's quality has gone down exponentially over the last year in line with the exploding traffic. So the majority crowd is probably not the cynical tech bunch anymore - translates to - it could get a little easier to monetize the traffic.
[+] timdorr|14 years ago|reply
I never understand anyone saying this. There is not one, singular reddit; it's a series of sub-reddits combined to make your front page. If you didn't take the time to unsubscribe from most of the default subscribed sub-reddits and subscribe to ones that better suit your taste, that's entirely your own fault.

Seriously, go to http://reddit.com/reddits/ and get rid of things like r/pics, r/gaming, and r/funny. Subscribe to a sub-reddit that has content you like. It's not like the good stuff is hidden away never to be found. Just look around a bit and you'll find a much more enjoyable experience. That's reddit's power.

[+] unexpected|14 years ago|reply
This often comes out whenever a post about Reddit hits the front page, but I beg to disagree. I think the ratio of quality/to quantity has slid in the wrong direction, but the quality is still there - you just need to know where you look.
[+] raldi|14 years ago|reply
Every time a site's traffic doubles, it also doubles the number of people saying it sucks.
[+] phyalow|14 years ago|reply
??? (.this) > reddit > digg
[+] bh42222|14 years ago|reply
When this is the easiest way to give your growing product what it needs to grow as fast as it can....

Also, anyone think 200mil is a bit cheap for reddit?

[+] staunch|14 years ago|reply
If anything I think it's a bit high. The reddit community is so unruly that monetizing the site effectively is a major challenge. It makes a good chunk of money but it's very far from profitable I'd guess.
[+] mibbit|14 years ago|reply
> Also, anyone think 200mil is a bit cheap for reddit?

Are they profitable yet after 6 years? I'd say 200mil is ridiculously expensive.

But then we live in an age where a location based photo sharing app for dogs is probably worth a few billion to some investor.

[+] 0x12|14 years ago|reply
200 million cheap?

You're kidding right? If not, what multiple of profits would you think is reasonable for an established business?

What amazes me is that reddit as it is today would be valued at more than several 10's of millions.

[+] mmmmax|14 years ago|reply
Kudos to Condé Nast for recognizing the importance of Reddit's independence over the years, and handling the acquisition properly.

Aol, Microsoft and even Google could learn something from this...

[+] mkramlich|14 years ago|reply
I think 90% of the time this kind of thing is done it's because they're strongly considering selling it off. The rest is just excuses and standard corporate verbage spam.
[+] Apocryphon|14 years ago|reply
How analogous is this to the HN-YC relationship?
[+] Zakuzaa|14 years ago|reply
For the better I think.