top | item 29698899

(no title)

yaboy | 4 years ago

I used to buy millions of dollars of ads for major brands including Verizon and NBC Universal. You’re right and wrong at the same time. If Clorox accidentally bought $1MM of ads on Pornhub would it hurt their bottom line? No. It might be help it with clever creative.

It’s all about Christmas bonuses or quarterly bonuses. High level executives are notoriously conservative and DO NOT rock the boat. All it takes is enough moralizing hypocrites seeing an ad in the wrong place or emailing the company or whipping up a Twitter cancellation and suddenly their career aspirations are at risk. And they are incredibly replaceable.

discuss

order

No comments yet.