[bluefox]

ICANN is a fat American corporate body.

At some point ISLANNDs (Internet Small Local Authority for Name and Number Designations) could override it. That way, you could link to http://google.lol/posts/39-put-google-in-the-can and your cohort will enjoy this and the rest of those posts making fun of google, while the rest of the world is disappointed over dead links.