[shoyer]

My experience was that robo-investors are great until you need something special. Then they can become rather painful.

Exmaple: I got divorced last year. Betterment took weeks of time and many phones calls until they were able to figure out a way to divide our assets evenly, without a large difference in cost basis. Their automatic algorithm for dividing accounts just didn't know how to handle it.

If UBS figures out how to offer a higher level of service on top of robo-advising, that could be a real win.