[gertd]

I can see how when say medium which is dealing with curated data from my sources could benefit from leveraging a BlockChain or like solution,

To coin that Web 3.0 goes too far in my opinion, as I believe there are many scenarios where one would not want or need this dependency.

[smt88]

How could Medium benefit from blockchain, exactly?

[gertd]

I imaging could provide guarantees about the authenticity of the articles author and guard against plagiarism.