[antattack]

I can think of couple of reasons:

1. as a public company, they are afraid to lose so many accounts - see Netflix as an example on what could happen to their stock

2. bots are the future, at some point I think everyone will have a bot to post for them

[ehnto]

Genuine curiosity, what would someone have a bot post for them that they wouldn't post for themselves? I can think of edge cases, and genuinely good use cases, but what is the general purpose use you're thinking of that would see everyone use one?

[antattack]

Some wars for public opinion, are lost and won on social media.

Those who post quickest have a higher chance of not getting lost in the noise and that is where bots will probably be used first by individuals as well.

With that said, hopefully this not the future and new ways of moderating and presenting information will be invented, but the way things are now, it's a slug-fest and the fastest and loudest often wins.

[Chico75]

Why would you want to have a bot post for you? Once we have general AI available, there will be much better applications than posting for you on social networks.