Ads is just one of their businesses, consider FBLogin and 3rd party data-access e.g. full-name, date-of-birth, email address, friends, the list goes on...
I don't use FB, but don't you typically have to explicitly opt in to this kind of sharing?
There is a world of difference between that and companies you can't really opt out of doing business with if you want to live in mainstream society (cell providers, banks, etc.) making you click 'agree' on some 50k line dump of legalese and then selling granular, non-anonymous personal data to anyone willing to pay.
Frankly, the hysteria around "Big Tech" "selling your data" is misplaced and probably paid for by the lobbying arms of the real abusers. "Big Tech" is far from blameless, but it's a teddy bear compared to how other industries treat us.
I spent a couple of decades in big-tech, and of-that did adtech for about 5yrs - we captured, aggregated, cooked out activity streams from billions of toolbar, browser, and beacon events per day, for real-time, long and short-term user profiles for around a couple of hundred million people - primarily for feeding the ad-exchange behavioral targeted ads. Back then about 80% of the active internet users. This was a huge business even back then - billions.
Since then the world and his wife have captured data and inserted telemetry beacons everywhere. Consider how many services you use that are today subsidized by “anonymized” selling/trading/sharing/merging user event streams - the TV your watching, your cellphone provider selling user behaviour data, even your ISP is selling your DNS lookups - they’re all at it now. Worse, mobile has made it much easier to install platform frameworks that offer developer features in return for data-collection such as location, user profile etc.
I don’t think it’s overblown - that “anonymity” isn’t that anonymous when you add enough dimensions - you just haven’t seen how massive the data broker business is.
caconym_|3 years ago
There is a world of difference between that and companies you can't really opt out of doing business with if you want to live in mainstream society (cell providers, banks, etc.) making you click 'agree' on some 50k line dump of legalese and then selling granular, non-anonymous personal data to anyone willing to pay.
Frankly, the hysteria around "Big Tech" "selling your data" is misplaced and probably paid for by the lobbying arms of the real abusers. "Big Tech" is far from blameless, but it's a teddy bear compared to how other industries treat us.
stephbu|3 years ago
Since then the world and his wife have captured data and inserted telemetry beacons everywhere. Consider how many services you use that are today subsidized by “anonymized” selling/trading/sharing/merging user event streams - the TV your watching, your cellphone provider selling user behaviour data, even your ISP is selling your DNS lookups - they’re all at it now. Worse, mobile has made it much easier to install platform frameworks that offer developer features in return for data-collection such as location, user profile etc.
I don’t think it’s overblown - that “anonymity” isn’t that anonymous when you add enough dimensions - you just haven’t seen how massive the data broker business is.