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brimble | 3 years ago

A shift in the competitive landscape might encourage distributors to integrate better with aggregators or meta-interfaces of various sorts. Or directly with one another, in some fashion.

> Would all of the Star Wars content on Disney+ even have been made if Disney couldn't put it on Disney+, for example?

I think the strongest argument in favor of the current arrangement is that monopolies yield rents, which (might!) mean more money for production. However, I think in a world where no production companies could own streaming platforms, production companies would probably... you know, still produce lots of content, since selling content would be their main way of making money, and you can't sell what you don't have.

More importantly than whether Disney would still be OK, I think it would make it easier for indies and startups to participate in the market.

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kaashif|3 years ago

> A shift in the competitive landscape might encourage distributors to integrate better with aggregators or meta-interfaces of various sorts. Or directly with one another, in some fashion.

That's a big "might" there, isn't it equally possible that eventually distribution will converge on a single platform? It's much easier for that kind of thing to happen with streaming than with, say, theaters.

> I think the strongest argument in favor of the current arrangement is that monopolies yield rents, which (might!) mean more money for production.

But there is no monopoly right now. I don't think you can slice an industry as thinly as "Star Wars TV shows" and say Disney has a monopoly there. Disney does not have a monopoly in the streaming market, no-one does. They have a monopoly in the same way Walmart has a monopoly on Walmart brand toothpaste, I guess.

At most you can say it's an oligopoly, which I somewhat agree with and yes, it seems like it could be improved.

> However, I think in a world where no production companies could own streaming platforms, production companies would probably... you know, still produce lots of content, since selling content would be their main way of making money, and you can't sell what you don't have.

If the government bans production companies from distributing their shows, mandating middle men and lower profit margins for the producers, that decreases the incentive to spend as much on production. And it's not clear that forcing a distribution middleman into the transaction is going to lower prices. After all, when Netflix raised prices, people left despite Netflix's "monopoly" on Netflix Original content.

Either of us could be right, it would be great if we could find some data, or some example from another industry to get a clearer picture.