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As others have pointed out, licensing is unclear. It would be nice if each logo could link the official branding guidelines page when possible. For example, here are Twitter[1] and Spotify[2] branding guidelines.

As for if you can freely distribute these logos, I would consult a lawyer. It could be fair use, but I would not risk it.

[1] https://about.twitter.com/en/who-we-are/brand-toolkit

[2] https://developer.spotify.com/documentation/general/design-a...

discuss

rjmunro|3 years ago

"Fair use" is a copyright thing, not a trademark thing, so it's mostly irrelevant here. It could apply to the actual SVG XML, and belong to whoever drew it, this may not be the owner of the trademark.

IANAL, but in general anyone can use a trademark to refer to the thing that is trademarked. You can't use it where it could be confusing, so you can't open a restaurant and call it McDonalds. But you can publish a book or website called "My guide to McDonalds Restaurants" as long as it really was about McDonalds.

donmcronald|3 years ago

> It could be fair use, but I would not risk it.

I've always wanted to know the answer to this. There are tons of themes and templates for websites that very obviously ignore the branding guidelines. I wonder if the guidelines are even enforceable.

If those guidelines are enforceable, isn't it risky for brands to ignore all the misuse? I'm assuming that falls under trademarks for enforcement, so, IMHO (not a lawyer), they're all risking their logomarks by having such onerous branding guidelines that no one wants to follow them and then also failing to police the resulting misuse.

I asked about this in some webdev communities a while back and the general consensus was that trying to follow the branding guidelines and asking for permission was a mistake. The feedback I got was that all you'd be doing is putting a target on your back.

astonfred|3 years ago

Thanks for your comment. Good idea re: the brand guidelines, I will share this suggestion with the team. We could add a dedicated field for that purpose. We also plan to add HEX / RGB Color references in the future. Users can download the logos to use them for non-commercial projects and, if appropriate, to link to their business partners, e.g. in the clients' / case studies section of their website (which is a typical use case). There is an informative notice on each image page.