[pete_nic]

Google is a large, horizontal platform. My intuition is the next Google killers will be specific to verticals, health comes up on HN a lot. All that to say, if I were yep I would focus on search that avoids big, corporate, SEO stuff and connects users with thoughtful, small creators. I would not focus on commerce eg film, as it’s a crowded vertical full of Google, Shopify, Etsy, and other large e-commerce players.

[hackernewds]

These already exist. Product searches start directly at Amazon. Food delivery searches start directly at Doordash.

[pete_nic]

Good point, I’m sure more exist today and will be created in the future.

[necovek]

> small creators

That's roughly what search.marginalia.nu does.

[marginalia_nu]

Yeah, my goal is to expand to add more verticals in the same rough neighborhood of exploration and discovery.

At least in the intermediate term, I don't think it's possible to create an "everything"-offering like Google's. I also don't know if that is desirable either, at least not if the goal is to encourage a sense of agency on the Internet.

[MichaelZuo]

You mean like PubMed?