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monkeybutton | 3 years ago

Best one I've encountered is: "Customers whose accounts are up for renewal, are the ones most at risk of churning"

discuss

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eb0la|3 years ago

One insight we found (with just a calculator) is that 85% of our customers that say they will leave, will stop beign our customers.

Sometimes you don't need a huge machine learning model. Just ask the customer, record answer, and outcome.