top | item 32078777 (no title) the_watcher | 3 years ago > moving ad spend to TV, flyers, anything but online because the ROI is so poorSo… deciding to move to channels where ROI is unknowable? discuss order hn newest metadat|3 years ago Actually you do know- ROI on legacy mediums can be even worse than online. Grandparent comment is spreading FUD. yobbo|3 years ago > can be even worse than onlineIt can also be much better. Everything depends. yobbo|3 years ago > ROI is unknowableIn the case of things like trade shows, mailing physical brochures/flyers/offers to address lists, and so on, the knowability is higher than many online alternatives.
metadat|3 years ago Actually you do know- ROI on legacy mediums can be even worse than online. Grandparent comment is spreading FUD. yobbo|3 years ago > can be even worse than onlineIt can also be much better. Everything depends.
yobbo|3 years ago > ROI is unknowableIn the case of things like trade shows, mailing physical brochures/flyers/offers to address lists, and so on, the knowability is higher than many online alternatives.
metadat|3 years ago
yobbo|3 years ago
It can also be much better. Everything depends.
yobbo|3 years ago
In the case of things like trade shows, mailing physical brochures/flyers/offers to address lists, and so on, the knowability is higher than many online alternatives.