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charles_kaw | 3 years ago

It's not in the general, constant sense that you have to worry about, but rather in specific applications. When you're out in public, "they" will have 3-meter-accuracy, more than enough. But when you're in stores, and malls, and other venues where UWB is set up, then that's where real problems begin. They'll be able to track which advertisements you linger around, and which sections you visit.

It's going to be a whole new category of passive location tracking.

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cerol|3 years ago

There are companies doing this already, but with their current CCTV systems. You don't even have to buy equipment, just the software, and you get e-commerce metrics for brick and mortar stores

dicknuckle|3 years ago

My opinion is that in-building tracking doesn't have to be an issue, and the people who care don't linger watching advertisements in Malls. More power to someone who finds a way to use that data to make buildings like Grocery stores more efficient, like getting room temp products first and frozen things last during the walk.