[bkm]

It's using a LinkedIn mechanism in a special way to make posted content stand out. Hacking sounds accurate, albeit a growth hack.

Might want to look into what the H of HN stands for.

[ghusto]

Huh? I wasn't familiar with LinkedIn Carousels, so I read the description on this site. Then I read their description of what the site does. Then I distracted everyone in the office for a moment with a big "Wut?!".

Is this accurate?:

Carousels are like a slideshow that LinkedIn makes when you upload a PDF. This site uploads a PDF to LinkedIn so that a Carousel is created.

Am I missing something? I hope I am, because if that's what it does, then what the actual eff.

[isoprophlex]

In the ambiguity of the title I was hoping for some juicy CVE. PDFs aren't attack-surface free.

Content about marketing just makes me vaguely sad, but each to their own.